Monthly Archives: February 2012

When’s a Good Time to Redo Your Website? Part I

Content and Design is Out of Date
Content includes all information on your site – text, photos, links, news, etc. Is it time to update information about the company, staff photos? Are you offering new services or products that are not shown yet? You may have links to other resources that don’t work anymore, or more to add. A website with news from two years past always looks neglected and uncared for. Continue reading

Posted in B2B Marketing, Full Service Marketing, Online Strategy, Web Development | Tagged , , , , | 3 Comments

Have You Looked at Your Website on a Smartphone?

Some look like mini versions of the full site, but some completely break, especially older websites and Flash (on iThings). You may think people aren’t looking at your site on mobile devices but that’s absolutely wrong. Statistics show that smartphones are outnumbering plain cell phones by huge quantities now. How Can You Get Mobile Friendly Without Redoing the Whole Site? Continue reading

Posted in B2B Marketing, Mobile Marketing, Online Strategy, Web Development | Tagged , , , , | 3 Comments

Design Challenge: Understanding and Optimizing the Experience

Both mobile as a new medium, and a much deeper expectation of websites by very sophisticated users, means designers have to think in new dimensions, the experience and journey of the user being key. Continue reading

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