Tag Archives: brand character

Where Do I Start When Creating a Brand Message?

A lack of consistency in marketing tools can create large gaps and even stop the trek through your marketing, on the way to your pre-sale action step. However, many businesses don’t know where to even begin identifying and building their brand character. Besides hiring pros, there are a couple things you can do internally to get an idea of the right direction. Continue reading

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Professional Uses of Social Media Recap

Laurie Dillon Schalk did a seminar Dec 3, 09 for the Rapport community at the National Yacht Club in Toronto, on professional uses of social media. It started with an educating introduction into the rise of social media, the different … Continue reading

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