Website, Marketing Tools & Print Design
Challenge: Design a brochure that was clever and beautiful enough to appeal to graphic designers, that showed-off several of their print capabilities and told their story.
Solution: We developed a concept around helping great ideas take flight that was divided up into all the sections of the PPP story we wanted to tell.
Delivered: Designed, wrote and delivered art for the complete concept. Each section of copy was related to something that flies, and designed with appropriate image, printing techniques and finishes. The method of print and finish was included as sidebar text on each page. The entire booklet was die-cut to look like wings.
Results: PPP has just started shipping this to clients and prospects. We look-forward to sharing results soon.